Work

 
 

theturnlab Holiday Video - Concept and Script

Given the challenge of creating a starry, inspiring and non-secular holiday client gift, I turned to a personal favourite theme of astrology. The video features theturnlab team members of all sun signs and messaging that inspires the viewer to reflect on their year while thanking them for choosing to spend some of it working with TTL.

Creative Director: Kelley Doris

Art Director: Alex Quigley

Video Animation: Apoorva Chugh

 

Mattamy Homes - Media Campaign Assets

A humorous campaign based on the meaning of home, I wrote copy for all associated media assets. Building off the campaign’s tagline of “We Build It. You Bring it.”, I carried this tone into each headline and caption.

Agency: theturnlab

Creative Director: Malina Kaija

Campaign Concept: Mike Dineen and Pedro Ramos

 

Caesarstone Canada - Outdoor Collection Blog

Written to promote Caesarstone’s collection of elements-braving quartz countertops, this blog blends information about the groundbreaking release with design inspiration for your outdoor space. Read the full blog here or here.

Agency: Community Agency

 

Debut Condos - Script

A finalist for Best Long Video at the 2021 BiLD Awards, I focused this script on Barrie’s recent transformation while drawing comparisons to the Toronto lifestyle and housing market.

Agency: Community Agency